In a study, MBA students who focused on the personal side of selling failed to negotiate deals what percentage of the time?

The correct answer indicates that MBA students who focused on the personal side of selling failed to negotiate deals 6% of the time. This percentage highlights the significance of balancing relationship-building with the practical aspects of negotiation.

When students are overly fixated on the personal relationships and emotional components of selling, they might overlook crucial negotiation strategies or tactics that are essential for closing deals. This approach may lead to missed opportunities, as successful negotiations typically require a blend of interpersonal skills and strategic thinking.

The statistic of 6% reflects the challenges that can arise when personal focus overshadows the need for effective negotiation techniques, suggesting that while personal connections are important, they must be complemented with practical negotiation skills to achieve success in sales and deal-making.