Which type of SPIN question is designed to identify problems that clients may be facing?

The type of SPIN question designed to identify problems that clients may be facing is indeed Problem Questions. This category of questions focuses specifically on uncovering the challenges and difficulties that the client is experiencing in their current situation. By asking Problem Questions, sales professionals can delve into the issues that are affecting the client's performance or satisfaction, allowing for a more targeted and effective solution presentation.

The goal of Problem Questions is to highlight the specific pain points or obstacles that the client may need to address. This sets the stage for deeper exploration and understanding of how the product or service being offered can effectively provide a remedy to those identified issues. By establishing a clear understanding of the client's problems, a salesperson can better connect the features and benefits of their offering to the client's unique needs.

In contrast, Situation Questions aim to gather background information and context about the client's current circumstances without directly addressing any problems. Implication Questions build on the consequences of the problems identified, while Need-Payoff Questions focus on the benefits of solving the problems. Thus, Problem Questions specifically serve the purpose of identifying the client's challenges, making them a critical component of the SPIN selling technique.